When Everyone Zigs, Zag: The Power of Unconventional Thinking

We often underestimate the power of rethinking our assumptions.

When facing a resource disadvantage, playing by the same rules is a losing game.

The most effective solutions often lie outside the box. When everyone zigs, consider zagging.

The Shaping of Santa: How a Marketing Campaign Redefined Christmas

Traditions: We often assume they’re rooted in ancient wisdom. But sometimes, they’re the product of unintended consequences & clever campaigns.

The story of Santa Claus is a powerful reminder. Check out this insightful piece

Finding Space: Using Japenese Concept of Ma to get Better Things Done.

In a time of constant motion, taking a moment to pause and think can be judged as indulgent.

Taking time to think should be a prerequisite to leadership, not a challenge to it.

Do the right thing is better than doing more things.